Planning

PS106 - BCU Brand Awareness Market Engagement

  • Birmingham City University

F01: Prior information notice (prior information only)

Notice identifier: 2024/S 000-001903

Procurement identifier (OCID): ocds-h6vhtk-042e71

Published 19 January 2024, 12:07pm



Section one: Contracting authority

one.1) Name and addresses

Birmingham City University

Joseph Priestley Building, Cardigan Street

Birmignham

B4 7BD

Contact

Fatheha Begum

Email

fatheha.begum@bcu.ac.uk

Telephone

+44 1213317677

Country

United Kingdom

Region code

UKG31 - Birmingham

Internet address(es)

Main address

https://www.bipsolutions.com

Buyer's address

www.bcu.ac.uk

one.3) Communication

Additional information can be obtained from the above-mentioned address

one.4) Type of the contracting authority

Other type

Higher Education

one.5) Main activity

Education


Section two: Object

two.1) Scope of the procurement

two.1.1) Title

PS106 - BCU Brand Awareness Market Engagement

two.1.2) Main CPV code

  • 79340000 - Advertising and marketing services

two.1.3) Type of contract

Services

two.1.4) Short description

Birmingham City University is looking at the possibility of undertaking a brand review in 2024. We would like to engage the market on 8 February 2024 to understand the best way to approach this. Come along to hear from the Marketing and Communications Director and Assistant Director Brand and Creative Marketing and book a 15-minute session to talk us through your approach to planning and undertaking a brand review and any recommendations or best practice. This is not a selection process or process that will result in an award. Information obtained as part of this exercise may inform requirements of a potential future procurement exercise.

two.1.6) Information about lots

This contract is divided into lots: No

two.2) Description

two.2.2) Additional CPV code(s)

  • 79340000 - Advertising and marketing services

two.2.3) Place of performance

NUTS codes
  • UKG31 - Birmingham
Main site or place of performance

Birmingham

two.2.4) Description of the procurement

Birmingham City University is looking at the possibility of undertaking a brand review in 2024. We would like to engage the market on 8 February 2024 to understand the best way to approach this. Come along to hear from the Marketing and Communications Director and Assistant Director Brand and Creative Marketing and book a 15-minute session to talk us through your approach to planning and undertaking a brand review and any recommendations or best practice. This is not a selection process or process that will result in an award. Information obtained as part of this exercise may inform requirements of a potential future procurement exercise.

two.3) Estimated date of publication of contract notice

19 January 2024


Section four. Procedure

four.1) Description

four.1.8) Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: Yes


Section six. Complementary information

six.3) Additional information

Birmingham City University is looking at the possibility of undertaking a brand review in 2024. We would like to engage the market on 8 February 2024 to understand the best way to approach this. Come along to hear from the Marketing and Communications Director and Assistant Director Brand and Creative Marketing and book a 15-minute session to talk us through your approach to planning and undertaking a brand review and any recommendations or best practice. Agenda: 10am – Welcome (tea and coffee) 10.15am – Presentation and Q&A - Joseph Devo and Nicola Vaughan 11-3pm – Bookable 15-minute sessions Location: STEAMhouse, Belmont Row, Birmingham B4 7RQ To confirm your place and book an individual session - please email creative.services@bcu.ac.uk. We can only accommodate two attendees per company.

For more information about this opportunity, please visit the Delta eSourcing portal at:

https://www.delta-esourcing.com/tenders/UK-UK-Birmignham:-Advertising-and-marketing-services./CNQXERWMK8" target="_blank">https://www.delta-esourcing.com/tenders/UK-UK-Birmignham:-Advertising-and-marketing-services./CNQXERWMK8

To respond to this opportunity, please click here:

https://www.delta-esourcing.com/respond/CNQXERWMK8" target="_blank">https://www.delta-esourcing.com/respond/CNQXERWMK8

GO Reference: GO-2024119-PRO-25007790