Section one: Contracting authority/entity
one.1) Name and addresses
The British Broadcasting Corporation (BBC)
Broadcasting House, Portland Place
London
W1A 1AA
Telephone
+44 1234567890
Fax
+44 1234567890
Country
United Kingdom
Region code
UK - United Kingdom
Internet address(es)
Main address
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Above the Line Media Services International Markets - Lot 1 Above the Line Media Services International Markets, Lot 2 Digital Media Services International Markets
Reference number
PROC/2022/53/AN
two.1.2) Main CPV code
- 79341400 - Advertising campaign services
two.1.3) Type of contract
Services
two.1.4) Short description
The BBC is the world’s most trusted international news broadcaster, and it is committed to accurate, impartial and independent news.
BBC News World Service operates around the world in 43 languages – including English - and reaches a weekly global audience of 365m, on radio, TV, and digital. Through the World Service the BBC brings impartial, accurate news to countries lacking media freedom.
The focus of the World Service is to drive retention and long term engagement alongside reach, with a renewed emphasis on owned and operated platforms – as BBC News seeks to build stronger audience relationships around the world.
A key priority for the BBC News World Service is to increase audience reach among younger people and women.
The BBC News World Service Marketing division is seeking an agency/agencies for the provision of the following services to support the World Service in achieving the objectives set out in the licence agreement:
• (Lot 1) above the line global media planning and buying across South Asia, Sub Saharan Africa and Middle East and North Africa (MENA)
• (Lot 2) digital global media planning and buying across Sub Saharan Africa, South Asia, MENA, East Asia, Europe and South America
The spend range over 5 years for both lots (Lot 1 and Lot 2) is estimated to be between £17 million to £20 million.
Tenderers may bid individually for any and as many lots as they are interested in. Each individual lot will be evaluated separately. The BBC can award each lot to a different Tenderer, regardless if the same Tenderer responds to one or both lots.
Section six. Complementary information
six.6) Original notice reference
Notice number: 2023/S 000-000595
Section seven. Changes
seven.1.2) Text to be corrected in the original notice
Section number
IV.2.2
Place of text to be modified
Time limit for receipt of expression of interest
Instead of
Date
14 February 2023
Local time
2:00pm
Read
Date
16 February 2023
Local time
2:00pm