Section one: Contracting authority
one.1) Name and addresses
Sellafield Ltd
Hinton House, Birchwood Park Avenue
Warrington
WA36GR
Contact
Gemma Cardilli
Gemma.L.Cardilli@Sellafieldsites.com
Country
United Kingdom
NUTS code
UKD1 - Cumbria
Internet address(es)
Main address
https://www.gov.uk/government/organisations/sellafield-ltd
Buyer's address
https://www.gov.uk/government/organisations/sellafield-ltd
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://atamis-2464.my.site.com/s/Welcome
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://atamis-2464.my.site.com/s/Welcome
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Other activity
Nuclear Decomissioning
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Corporate Communications Support Services
Reference number
C8505
two.1.2) Main CPV code
- 79416000 - Public relations services
two.1.3) Type of contract
Services
two.1.4) Short description
Sellafield Ltd is looking to procure Corporate Communications Support for services for the NDA Estate, Participating Entities are listed below:
• Sellafield Ltd
• NDA Corporate Centre
• Magnox & Dounreay
• LLWR & RWM (Trading as NWS)
• INS & DRS (Trading as NTS)
• NNL
• Great British Nuclear
Estimated annual spend: £1.375m/annum for a duration of 3+1 years.
two.1.5) Estimated total value
Value excluding VAT: £5,500,000
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79416000 - Public relations services
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
Main site or place of performance
UK
two.2.4) Description of the procurement
Sellafield Ltd is looking to procure Corporate Communications Support for services for the NDA Estate, Participating Entities are listed below:
• Sellafield Ltd
• NDA Corporate Centre
• Magnox & Dounreay
• LLWR & RWM (Trading as NWS)
• INS & DRS (Trading as NTS)
• NNL
• Great British Nuclear
Estimated annual spend: £1.375m/annum for a duration of 3+1 years.
Our main driver is that we require a supplier that is able to respond quickly covering any aspect of the scope identified below often under very tight timescales (sometimes within hours). A lot of the work placed tends to be small value packages of work but large volume and for up to 10 different Participating Entities.
SCOPE: Main focus of services -
OUTPUTS
• Graphic design – provision of a graphic design service to help deliver the scope of work.
• Multi-media campaigns - Development and execution of multi-media communication/marketing campaigns which consider, but are not limited to, social media, publications, exhibitions, displays and conferences. All materials must be delivered in formats that work in both print and digital platforms, in relation to digital communications and accessibility.
• Strategic communication support – provision of support to the development of communication strategies as required. Previous examples have included support to the development of social media strategies.
• Brand management - The management and ongoing evolution of the existing client(s) brands, ensuring that guidelines are reviewed and updated as appropriate and that all materials produced are in line with agreed brand guidelines.
• Photography - The provision of public relations photography services, including aerial photography. Files delivered to the relevant PEs in accordance with the required standard (currently - raw file, art worked/postproduction files in low and high resolution).
• Video production - including storyboard development, filming (including art direction) and postproduction, with final files compatible with all broadcast and digital platforms. All rushes to be submitted to the relevant PEs.
• Animations – including storyboard development, art direction, and production, with final files compatible with all broadcast and digital platforms.
• Template production and maintenance - the development, delivery and testing of functional document templates, including ongoing maintenance and support.
• Exhibitions – the development and production of materials to support PE presence at exhibitions and conferences. This will include, but is not limited to, exhibition stands, virtual exhibition content, corporate literature, and branded goods. It also includes the development of exhibition material for display inside our facilities and offices. The scope also includes the maintenance and development of the Sellafield Story exhibition at The Beacon Museum, Whitehaven.
Other services needed as part of delivering the scope above:
• The management of key interfaces including web hosting providers, information security teams and existing IT providers.
• The execution of feedback and evaluation activities to measure the effectiveness of specific communication tactics and the success of the overall strategy, building in improvements as appropriate. This evaluation could include, but not be limited to, annual stakeholder surveys and community polling.
The following is an illustration of the types of work to be performed under this agreement. A large proportion of the work is reactive work packages, often lots of small value packages of work:
• Production of corporate publications included but not limited to annual reports, technical environmental reports, and internally focussed manuals.
• Development of creative wrapper and content in support of recruitment marketing activities.
• Translation services associated with the scope – Minimal requirement.
Language needed is often Welsh.
• Maintenance and development of existing public exhibitions in the Beacon Museum, Whitehaven, Cumbria. This includes but is not limited to; approximately 30 digital screens, approximately 120 display boards, and 9 interactive exhibits.
• Design and production of PowerPoint presentations for senior management to use at external industry and stakeholder events.
• Formatting brochures, leaflets and banner stands (content provided by the Participating Entities) in line with the prescribed corporate brand guidelines.
• Producing graphical illustrations to be used as part of a PowerPoint presentation.
• Producing print ready pdfs of display panels.
• Conversion of graphics from publications into jpg format for use by Participating Entities.
• The production of corporate videos and animations, including support to scripting and storyboarding, capture and edit of footage, postproduction, voice over (if required) and deliver to PEs Client. Examples of recent corporate videos can be seen on the PE websites and social media channels.
• The production of infographics to help the PEs provide complex information to internal and external stakeholders in an engaging and accessible way.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £5,500,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Start date
1 July 2024
End date
30 June 2028
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
23 February 2024
Local time
5:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.6) Minimum time frame during which the tenderer must maintain the tender
Tender must be valid until: 23 February 2025
four.2.7) Conditions for opening of tenders
Date
18 January 2024
Local time
12:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: Yes
six.4) Procedures for review
six.4.1) Review body
Royal Courts Of Justice
Strand
London
WC2A 2LL
Country
United Kingdom
Internet address
https://www.find-court-tribunal.service.gov.uk/courts/royal-courts-of-justice