Section one: Contracting authority
one.1) Name and addresses
Post Office Ltd
Finsbury Dials, 20 Finsbury Street
London
EC2Y 9AQ
rhona.mclaren@postoffice.co.uk
Telephone
+44 7766616918
Country
United Kingdom
NUTS code
UK - United Kingdom
Internet address(es)
Main address
Buyer's address
one.4) Type of the contracting authority
Other type
Post Office
one.5) Main activity
Other activity
Postal Services
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Media Planning and Buying Services including Attribution Modelling; and Management of Affiliates and Aggregators.
Reference number
2020/S 093-223312
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
Management of Affiliates (publishers who promote Post Office products who are recruited through direct relationships and the contracted Affiliate Network) and Aggregators (Price Comparison Websites) to enhance relationships, identify new relationships, grow performance, deliver reporting and process payments.
two.1.6) Information about lots
This contract is divided into lots: Yes
two.1.7) Total value of the procurement (excluding VAT)
Value excluding VAT: £115,000,000
two.2) Description
two.2.1) Title
Management of Affiliates and Aggregators
Lot No
lot 2
two.2.2) Additional CPV code(s)
- 79340000 - Advertising and marketing services
- 79341000 - Advertising services
- 79341400 - Advertising campaign services
- 79341100 - Advertising consultancy services
- 79341200 - Advertising management services
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
Main site or place of performance
London and United Kingdom
two.2.4) Description of the procurement
Management of Affiliates (publishers who promote Post Office products who are recruited through direct relationships and the contracted Affiliate Network) and Aggregators (Price Comparison Websites). This includes growing performance by enhancing relationships and identifying new relationships, deliver reporting and processing payments
two.2.5) Award criteria
Quality criterion - Name: Planning / Weighting: 19.6
Quality criterion - Name: Evaluation / Weighting: 19.6
Quality criterion - Name: Execution / Weighting: 19.6
Quality criterion - Name: general / Weighting: 11.2
Price - Weighting: 30
two.2.11) Information about options
Options: Yes
Description of options
2 year contract with potential of 3 one year extensions
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Competitive procedure with negotiation
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.1) Previous publication concerning this procedure
Notice number: 2020/S 093-223312
four.2.9) Information about termination of call for competition in the form of a prior information notice
The contracting authority will not award any further contracts based on the above prior information notice
Section five. Award of contract
Contract No
C101379
Lot No
2
Title
Management of Affiliates and Aggregators
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
31 August 2021
five.2.2) Information about tenders
Number of tenders received: 5
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
Awin Ltd
at 5th Floor, 2 Thomas More Square, London, E1W 1YN
London
E1W 1YN
Country
United Kingdom
NUTS code
- UK - United Kingdom
The contractor is an SME
No
five.2.4) Information on value of contract/lot (excluding VAT)
Initial estimated total value of the contract/lot: £50,000,000
Total value of the contract/lot: £50,000,000
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
UK High Court
London
Country
United Kingdom